<small>Certificate in </small><span>Small Business</span>

Certificate in Small Business

Course Code VBS017
Qualification Certificate
Payment Options Upfront & Payment Plans
Delivery Online & Correspondence
Duration 600 Hours

Certificate in Small Business VBS017

Start A Business, Buy a Business or Improve an Existing Business

Course Structure and Content
The course consists of 6 modules:

  • Starting a Small Business 
  • Office practices
  • Bookkeeping Foundations
  • Marketing Psychology

plus two other modules chosen from:

  • E commerce
  • Internet Marketing
  • Project management
  • Entrepeneurship
  • Supervision
  • Advertising and Promotions
  • Sales Management

Core Module Descriptions

Starting a Small Business

This course takes you step by step through all the process of starting up a business to maximise your chances of success.  You learn how to start your own business, or you can choose to review the running of an established business. Your tutor will guide you through several stages which assess, analyze and improve operations in this "real life situation". There are twelve lessons as listed below: 
1. Introduction to Small Business
2. The Business World
3. Your Alternatives different types of ventures
4. Marketing
5. Planning
6. Basic Bookkeeping
7. Sales Methods
8. Budgeting
9. Developing a 12 Month Business Plan
10. Implementing a Business Plan
11. Reviewing Progress in a New Business
12. Improving Profitability

Office Practices
This module will familiarize you with the nature and scope of equipment and procedures used in most modern offices, laying a solid foundation for improving your performance in any capacity - from office manager to trainee administration assistant.  This course is comprised of eight lessons, outlined below: 
1. The Modern Office
2. Communication Systems
3. Interpersonal Communications 
4. Phone Skills
5. Writing Letters and Other Documents
6. Computer Applications
7. Office Organisation and Procedures
8. Health and Safety in the Office 

Bookkeeping Foundations
Alone this module is sufficient training to be able to do the books for any small enterprise. 
This is a basic bookkeeping course, suitable for either the beginner, or people with very sound, but basic knowledge. (ie. It doesn't turn you into an accountant!)  It does provide a very sound foundation, and does cover more than what is often covered in introductory courses at other colleges. The course consists of 13 lessons, and focus is mainly on small business, in particular service firms.  This subject has 13 lessons as follows:
1. Introduction – Nature, Scope and Function of Bookkeeping 
2. Balance Sheet
3. Analysing and Designing Accounting Systems
4. The Double Entry Recording Process
5. Cash Receipts and Cash Payments Journal
6. Credit Fees and Purchases Journal
7. The General Journal
8. Closing the Ledger
9. Profit and Loss Statement
10. Depreciation on Non-current Assets
11. Profit Determination and Balance Day Adjustments
12. Cash Control: Bank Reconciliation and Petty Cash
13. Cash Control: Budgeting

Marketing Psychology
This course helps you understand the customer or client; and what makes them buy or not buy. It covers eight lessons as follows.

  1. People as Consumers
    Understanding the types of psychological “rewards” gained by a person through buying. Distinguishing between consumers, customers and buyers?
  2. Market Segmentation
    Understanding market segments and applying the concept of target marketing.
  3. Internal Influences –Perception & Personality
    Consumer self image, difference threshold, trait theory of personality, etc.
  4. Internal Influences –Motivation and Awareness
    Customer satisfaction, the way complaints are dealt with, stimulus generalisation and stimulus discrimination, etc
  5. Social Influences
    Family Influences, Social groups, Developmental Influences, Peer Group Influences (Work and Leisure), Social Class and Culture
  6. Consumerism 
    Deceptive advertising, sensitivity to consumer needs, variation between perception and reality.
  7. Communication and Persuasion
    Message Evaluation, Selection & Execution
  8. Deciding to Buy 
    Why people shop, or do not shop; surveying the market place.

For more information on this course, please request your free course information pack.

Finance options

If you are an Irish citizen you may be eligible to receive financial support, meaning you can defer payment of your course fees. Additionally, if you are a resident of Ireland, you may also be eligible to receive a student grant under the Student Grant Scheme

Student support

We live in a society where the pressures of daily living are high with financial expenses, personal and work commitments, and mortgage and rental obligations. Then there are the unexpected life challenges that also get thrown our way. With this in mind the thought of taking on study can be daunting for most people. Here at Learning Cloud we understand that life doesn’t run in a straight line it has many ups and downs.

As an enrolled student at Learning Cloud, you are entitled to access a variety of non-academic support services from the Student Services Unit. These supports are designed to walk beside you throughout your studies they will assist you in life’s ups and downs to provide you the best opportunity to successfully complete your chosen course.


  • Careers Counselling Service
  • General Counselling Service
  • Disability Liaison Service
  • Retention & Engagement Service
  • Student Activities
  • Accommodation
  • E Counselling
  • Your-Tutor
  • Parent support
  • Reasonable Adjustment Plan (RAP)

Call our student support today on 041 214 0000 or Email Faculty

Get more information

Want more information about financial and student support? Fill out the enquiry form to the right and a study consultant will contact you with the details you need.

How will this course advance my career?

Learning Cloud programs have been developed in response to industry demand and are specifically designed to equip graduates with work-ready skills. Each participant will be trained and assessed in theory and in practical tasks and Real-world exercises are used throughout the program.

Studies prove, time and again, that college-educated workers earn more than those with only a high school qualification. College graduates often enjoy additional benefits, including greater job opportunities and promotions. Though the proof for greater earning potential exists, some might wonder whether the cost of the education warrants the overall expense in the long run.

College Graduate vs. Non-Graduate Earnings

The National Centre for Education Statistics (NCES) analyses employee earnings data biennially, according to education level. Findings indicate that workers with a qualification earn significantly more than those without. Since the mid-1980s, education has played a large part in potential wages, with bachelor's degree holders taking home an average of 66% more than those with only a high school diploma do. While college-educated workers' wages have increased over the past two decades, those with only a high school education have seen decreases in annual salaries in the same time period (nces.ed.gov).

How else will I benefit from studying with Learning Cloud?

  • Studying online or distance means you can study where you want and at your own pace.
  • Receive career-focused training with practical, hands-on learning.
  • All course materials are provided and all digital platforms are interactive, work on any device and designed to be fun.
  • Recognition of Prior Learning or Skills Recognition may be available for previous work experience, formal training or qualifications in this field.