Proficiency Award 2 in Marketing Management
Proficiency Award 2 in Marketing Management
Marketing Managers are responsible for all aspects of marketing, not just sales (Sales managers deal only with sales). In smaller businesses, the marketing manager may often also be the sales manager, but in large well structured organisations, the Marketing Manager could find themselves in charge of tasks as diverse as stock control and transport, packaging, general promotions, and after sales service, with one or several sales managers heading sales teams working under their direction.
Job Prospects and Opportunities
Graduates may seek work across a wide range of industries, in positions such as:
- Marketing Officer
- Sales Manager, Sales Representative
- Retail Manager
- Distribution Manager
- Marketing Manager
- Promotions or Public Relations Officer
- Freelance Marketing Consultant
- Customer Service Officer
- Small Business Owner/Operator
- Commission Salesperson ... etc
This course aims to train you on a broad basis to undertake anything from a narrow to very broad scope of activities within the realm of business operations, specific to marketing.
Core Modules
These modules provide foundation knowledge for the Proficiency Award 2 In Marketing Management.
- Industry Project BIP000
- Business Studies BBS101
- E Commerce BIT100
- Marketing Foundations VBS109
- Marketing Psychology BPS107
- Publishing I BWR107
- Research Project I BGN102
- Sales Management BBS102
- Sales Skills VBS108
- Advertising and Promotions BBS202
- Project Management BBS201
- Marketing Systems BBS303
- Statistics BSC304
Elective Modules
In addition to the core modules, students study any 2 of the following 9 modules.
- Bookkeeping Foundations BBS103
- Industrial Psychology BPS103
- Leadership BBS110
- Event Management BRE209
- Graphic Design BIT205
- Internet Marketing BIT204
- Photoshop (Beginner To Medium Level) VIT202
- Business Planning BBS302
- Professional Practice For Consultants BBS301
For more information about this course, please request your free information pack.